The Wildcats are delighted to welcome Chery to the team and look forward to a successful partnership that benefits both Fish Brothers and the Wildcats!


The Bespoke Guardians Swindon Wildcats are delighted to announce a new sponsorship agreement with Chery Swindon, part of the wider Fish Brothers Group, securing an exciting sponsorship package to the Link Centre for the rest of the season.


One of their main packages will be the renaming of the popular 50/50 competition, which will now be known as the "Chery 50/50".


This fan-favourite raffle will continue to offer supporters the chance to win fantastic cash prizes at every home game!


As part of this partnership, fans will also notice their new advertising board at the ice rink! This brings their brand closer to the action every night!


Fish Brothers will be also bringing their latest models to the heart of Wildcats action with two exclusive car placement dates! Fans and visitors will be able to view Chery’s vehicles outside the arena, providing an up-close look at the innovative range on offer.


Kayleigh Huband – Head of Business at Fish Brother


Chery Swindon are extremely proud to partner with the Bespoke Guardians Swindon Wildcats. We look forward to supporting match nights with the Chery 50/50 competition and providing fantastic offers for fans of the talented Ice Hockey team, introducing new vehicles with exclusive first looks during the season.


Victoria Hart, Swindon Wildcats Partnership Manager commented:


It’s great to welcome Fish Brothers Chery as a new partner for the rest of the season. Supporting the Chery 50/50 allows them to be part of a fan-favourite match-night feature, while their rink-side branding and vehicle displays at the Link Centre will give supporters the chance to engage with the brand throughout the season. We’re looking forward to developing the partnership over the coming months.