fbpx

Cookies Policy

COOKIE POLICY

Last updated July 23, 2021

 

This Cookie Policy explains how Swindon Wildcats (“Company”, “us”, and “our”) uses cookies and similar technologies to recognise you when you visit our website at www. swindonwildcats.com, (“Website”). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

 

ln some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.

 

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their website work, or to work more efficiently, as well as to provide reporting information.

 

Cookies set by the website owner (in this case, Swindon Wildcats) are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the website (e.g., like advertising, interactive content, and analytics). The parties that set these third-party cookies can recognise your computer both when it visits the website in question and when it visits certain other websites.

 

Why do we use cookies?

We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons for our Website to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.

 

The specific types of first- and third-party cookies served through our Website and the purposes they perform are described below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):

 

How can I control cookies?

Essential cookies cannot be rejected as they are strictly necessary to provide you with services. However you may also set or amend your web browser controls to accept or refuse cookies. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information.

 

In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit www.aboutads.info/choices/  www.youronlinechoices.com

 

The specific type of first- and third-party cookies served through our Website and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):

 

Essential website cookies:

These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas.

 

Analytics and customisation cookies:

These cookies collect information that is used either in aggregate form to help us understand how our Website are being used or how effective our marketing campaigns are, or to help us customise our Website for you.

 

Name: track/

Purpose: to ensure you receive an optimum service when visiting our website

Provider: swindonwildcats.com

Country: United Kingdom

Type: pixel_tracker

Expires in:  session

 

Name:  gid

Purpose: Keeps an entry of unique ID which is then used to come up with statistical data on website usage by visitors. It is a HTTP cookie type and expires after a browsing session.

Provider: swindonwildcats.com

Service: Google Analytics

Country: United States

Type: http_cookie

Expires in: 1 day

 

Name:  gat#

Purpose: Enables Google Analytics to regulate the rate of requesting. It is an HTTP cookie type that lasts for a session.

Provider: swindonwildcats.com

Service: Google Analytics

Country: United States

Type: http_cookie

Expires in 1 minute

 

Name: _ukases#

Purpose: It tracks the pages requested by the visitor in a session for use by Piwik Analytics Platform. It lasts for 30 minutes. During this time, the cookies keep the session active. Once they are inactive e, the session is ended. However, the time can be changed.

Provider: swindonwildcats.com

Service: Piwik Analytics Platform

Country: United States

Type: http_cookie

Expires in: 30 minutes

 

Name: _ga

Purpose: It records a particular ID used to come up with data about web site usage by the user. It is a HTTP cookie that expires after 2 years.

Provider: swindonwildcats.com

Service: Google Analytics

Country: United States

Type: http_cookie

Expires in: 1 year 11 months 29 days

 

Name: _pk_id#

Purpose: Enables collection of statistics on user visit to the website anonymously. Information collected include pages read, average time spent and the number of visits. The default validity of this cookie is 1 year.

Provider: swindonwildcats.com

Service: Piwik Analytics Platform

Country: United States

Type:  http_cookie Expires in: 1 year 27 days

 

Advertising cookies:

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

 

Name: tr/

Purpose: Facebook tracking pixel used to identify visitors for personalised advertising.

Provider: swindonwildcats.com

Service: Facebook

Country: United States

Type: pixel tracker

Expires in: session

 

Name: _fbp

Purpose: Facebook tracking pixel used to identify visitors for personalised advertising.

Provider: swindonwildcats.com

Service: Facebook

Country: United States

Type: http_cookie

Expires in: 2 months 29 days

 

Name: fr

Purpose: Used by Facebook to collect a unique browser and user ID, us ed for targeted advertising.

Provider: facebook.com

Service: Facebook

Country: United States

Type: server_cookie

Expires in 2 months 29 days

 

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Website or opened an e-mail including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

 

Do you use Flash cookies or Local Shared Objects?

Website may also use so-called “Flash Cookies” (also known as Local Shared Objects or “LSOs”) to, among other things, collect and store information about your use of our services, fraud prevention and for other site operations.

 

If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the Website Storage Settings Panel. You can also control Flash Cookies by going to the Global Storage Settings Panel and following the instructions (which may include instructions that explain, for example, how to delete existing Flash Cookies (referred to “information” on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash Cookies that are not being delivered by the operator of the page you are on at the time).

 

Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our services or online content.

 

Do you serve targeted advertising?

Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other website to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by them using cookies or web beacons to collect information about your visits to this and other sites to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other details that directly identify you unless you choose to provide these.

 

How often will you update this Cookie Policy?

We may update this Cookie Policy from time to time to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

 

The date at the top of this Cookie Policy indicates when it was last updated.

 

Where can I get further information?

If you have any questions about our use of cookies or other technologies, please contact us by email or by post to: The Link Centre, Whitehill Way, West Swindon, SN5 7DL. Phone:  01793 886857

.